E*TRADE is a place where you can perform do-it-yourself trading at low rates. You can also invest 'on margin,' which means that you borrow the money from the broker to buy the stock. The down side, of course, is that you must pay interest on this loan, as well as the loan. If the stock goes up, you make less because you have to pay the interest plus the commission. If your stock goes down... Ouch! One reason the stock market is not for the faint of heart, or the unskilled.

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